The Village Westfield White City

Tall sawtooth shopfront design of the entire Village, using annealed glass by eliminating drilled holes and using laminated fittings.

Location
London

Architect
Gabellini Sheppard

EOC were approached by Gabellini Sheppard of New York to assist them with a new concept storefront design for this landmark retail development in West London. The key parameters being its height at 8m tall, the desire to have a sawtooth profile while accommodating a sinuous plan geometry. The architect was very keen on creating a crystal jewel like effect with the storefronts in the Village to evoke the exclusivity of the merchandise being displayed. 

Drawing on the laminating technology we previously developed we conceived a simple connection detail that eliminated the need to drill holes in the glass fins. This enabled us to propose annealed glass fins which in turn had the significant processing benefit of being polished after lamination yielding a perfectly crisp and polished edge, thus enhancing the jewel like effect desired. The simplicity of the connection allows each fin to be angled differently relative to the face glass panels without the need for custom machined parts. 


With over 6,000 sqm of structural glass in this scheme the ability to simplify the connecting parts enhancing the aesthetic led to a very successful outcome.

The Village Westfield White City

Ariel Way

London

W12 7GF

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